Armani Perfumes

The story of Armani

Armani is a house born in Milan in 1975. Initially, it focused exclusively on men's ready-to-wear. Its pieces were an immediate success, praised in particular for their creativity. Armani soon decided to extend its expertise to women's fashion. A few years later, in 1981, Armani also chose to create a younger, more relaxed line of clothing. These pieces are grouped under the name Emporio Armani. It was around the same time, in the early 1980s, that Armani ventured into perfumery, in collaboration with the L'Oréal group.